Insulated bags play a crucial role during one of the busiest and sweetest days of the year, the Valentine’s. The romantic spirit of Valentine’s Day creates a rush of activities as people look for a perfect way to express their feelings through gift giving, celebrations, restaurant bookings, and special deliveries.
Obviously, businesses capitalise on the Valentine’s Day rush as it represents a great opportunity to boost sales and profits with the increased number of customers spending during the festive season. Valentine’s Day in 2024 is said to have generated an estimated $25.8 billion in sales, with flowers accounting for $2.6 billion.
Boost in orders and deliveries
For a day meant to celebrate the depths of love we have for loved ones, friends, and families, a significant proportion of Valentine’s purchases are made at the last minute.
According to Walgreens’ sales data, a significant increase of their sales takes place on the 13th and 14th of February, with 44% of candies and 56% of cards sold.
In addition, Uber Eats data also reveals a telling trend as their flower deliveries peak on Valentine’s Day between 10 AM to 5 PM. There is still even a notable surge in orders in the following day, likely from those who missed the celebration.
But with all the online shops and orders widely available these days, it saves people from long queues and waiting time at shops and stores. Most people just go on their mobiles and pick the perfect gift with just a few taps of their fingers. Even an Ohio-based florist noted that 60% of their orders are delivered.
Valentine's Day magic depends on reliable and efficient delivery
Delivery is critical for florists and shop owners on Valentine’s Day. Ensuring proper handling of delicate arrangements and preventing spoilage of sweets and pastries are major factors that contribute to a successful delivery – and a memorable celebration.
However, delivering Valentine’s Day gifts like flowers, chocolates, and pastries can be a stressful affair. Businesses are battling time, the temperature, elements, and the fragility of these precious cargos. But insulated bags offer a great solution to preserve the freshness, intactness, and desired quality of delivered gifts.
Insulated delivery bag’s technology helps empower businesses and couriers to maintain product quality during the rush, and even in harsh weather. These bags play a vital role in temperature control, protection from the elements, and maintaining hydration (especially for flowers). This ensures that gifts and treats arrive as beautiful and fresh as when they were arranged.
Moreover, insulated bags are a small investment with huge returns in quality, presentation, and customer satisfaction, making them essential for businesses committed to providing exceptional customer experience.
In conclusion
The Valentine season really shows a fascinating blend of tradition and modern trends. It is a time when love takes a center stage, and we also see how our gift choices have evolved.
As many people opt for online shopping and deliveries, it is no wonder why many businesses rely on mobile apps like Uber Eats, Grab, etc. to attract new customers.
While delivery and takeout service companies make sure to offer a seamless delivery experience for both business and consumer, SpartanPac also does its part to provide the high quality insulated bags to support them (and you) during the busiest seasons and beyond.
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Insulated bags can help keep fresh flowers vibrant during short-term transport, by maintaining cool temperature and providing protection, as long as you provide proper hydration, cushioning, and ventilation.
Whether an insulated bag is waterproof and leakproof depends on the bag’s design and materials used, so review the product details carefully, as others are merely water-resistant.
There is a wide variety of options you can choose from, but you can find truly high quality ones in specialized bag companies like SpartanPac.